10 Tips to Get Some Attention on the Web

So, you’ve just tied up the loose ends and your project is finally ready to be introduced to the world. It could be a web application, a new website, or well, whatever it is, you feel it shouldn’t go unnoticed.
Here’s 10 tips that will (maybe) put you and your work in the spotlight.

1. Blog about it. There’s no way around it. Get yourself a blog if you don’t have one already and start talking about what you do.
2. Configure your blog software correctly:
   • Use relevant, keyword-based categories.
   • Make sure the permanent addresses for your posts (permalinks) contains the category and/or the post title.
   • Make sure your blog is configured to ping update services (like pingomatic.com)
   • Register your blog with Technorati
3. Take advantage of the social bookmaking sites. By creating an account and bookmarking your own website you’ll get some visibility for a short time. Don’t abuse or spam the system, it will hurt you and is completly unnecessary. Your visibility will go up as other people notice and bookmark your site.
4. Follow the trends using Technorati and Del.ici.ous. You’ll find that sites who maintain directories regularly pop up among the most popular sites. They will be interested in listing you, as long as your work matches their theme. If they haven’t noticed you yet, drop them an email. Some sites even allow public post.
5. Comment on other people’s blogs. Dont’ try to pitch your website, just write if you have something relevant to say. Most comments systems will let you enter a website address in your signature. Use it and count on the curiosity of the readers, they’ll want to know who you are…
6. Make it easy for other bloggers to post about your work. Provide on your site a visible and short description of what your work is about. Bloggers are lazy and they will gladly reproduce your text as is
7. Do your homework and make sure your site is Search Engine friendly. Learn about Search Engine Optimization (SEO). It will help you in the long run.
8. Check your site stats. Find out who’s linking to you, returns the favor if appropriate (thank you emails are ok too). Follow up on emails and discussions. Show the motivated human being behind the work.
9. Write an article and try to get it published on one of the numerous webzines. If it doesn’t work out, you can always reuse the material on your own blog.
10. Write 10 tips about what you have learnt in the process. People love tips.

Technorati Tags: tips, web